Give Me Pizza, I Will Give You a Quote

No one can resist free pizza. That was the idea behind a novel recruitment effort by Vocus, a public relations software company out of Beltsville, MD. They sponsored a food truck on the streets of DC and gave out pizza in return for a resume or card.

Not only did I drop off a card, I got my name in a Washington Post article on the effort with a quote on how this tactic was good at reaching passive job seekers.

I’ve been quoted in articles before. My secret? Pithy ten-word statements of opinion that reporters can easily copy and paste into an article. Being a writer myself, I know what I like in a quote – something clear, direct and short – so I try to do the same when I’m asked for a comment. And bribing me with pizza doesn’t hurt 😉

Author: Joe Flood

Joe Flood is the author of The Swamp, a funny new novel that mocks the city America has come to hate.

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