Tag Archives: Web 2.0

Free Yourself from the Tyranny of Sharepoint

Sharepoint is a plague upon the American workforce. This ubiquitous piece of collaboration software has taught millions of people that Intranets are destined to be places where you can’t find anything. It doesn’t have to be this way, despite what … Continue reading

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Washington Post, What Happened to You?

Washington Post, what happened to you? You’re the paper of Woodward and Bernstein, a beloved local institution and a veritable fourth branch of government. Coming home after a Saturday night carousing, I used to love to see the trucks lined … Continue reading

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I Wish I Had Tweeted More: Confessions of a Social Media Skeptic

I was there at the beginning. In 2007, Twitter leapt into geek consciousness at SXSW Interactive. Monitors had been placed in the halls of this tech conference, displaying what people were tweeting about. I thought it was an interesting curiosity, … Continue reading

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Execution Trumps Strategy at What’s Next DC

Execution trumps strategy, according to Rachel Tipograph, social media director for the Gap. She was a very wise speaker on the “how” of actually getting things done in large organizations. Creating meaningful experiences online is more important than endless rounds … Continue reading

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Don’t Outsource Social Media to Interns

I’m old enough to remember the early days of the web. Back then (not too long ago, the 1990s), organizations didn’t take this online medium seriously. The web site paled in importance to the newsletter or magazine, at least according … Continue reading

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We Are All Content Marketers Now

Content marketing is defined as: the creation or sharing of content for the purpose of engaging current and potential consumer bases. We’re all in the marketing biz now, defined by the content that’s available about us online. Whether it’s a post … Continue reading

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Boom and Bust Published in SPLIT

My short story Boom and Bust has been published in the online literary journal SPLIT. Boom and Bust is a satire, told from the perspective of a self-deluded marketing consultant. Obsessed by money and status, my narrator represents all that’s … Continue reading

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Lessons from the Fire – Part Two

So, late one afternoon, my building caught fire. My apartment was fine; other people weren’t so lucky. This is part two of lessons learned. Check out part one for my initial thoughts on having a backup plan and other realizations. … Continue reading

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Lessons from the Fire – Part One

So, late one afternoon, my building caught fire. My apartment was fine; other people weren’t so lucky. This is part one of lessons learned. Check out part two for my thoughts on the importance of communication after the fire. I … Continue reading

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DCWEEK Fires Up Techies

What do fire dancers have to do with technology?  Attendees at the opening night party of DC Week had a chance to find out.  Digital Capital Week (DCWEEK) is a 10 day festival in Washington, DC focused on technology, innovation … Continue reading

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