Three Ways to Find an Agent

reading at Kramerbooks

You’re the next J.K. Rowling, slaving away in obscurity somewhere. You’ve written a book that will change the world. How do you find an agent to get your masterpiece published?

At the recent DC Author Festival, Cynthia Kane from Capital Talent Agency, Bridget Matzie from Zachary Shuster Harmsworth and Dara Kaye from Ross Yoon spoke on an “Ask an Agent” panel about how aspiring authors can find literary representation. Before a packed house in the basement of the MLK Library in Washington, DC, they explained what they’re looking for and how writers can break in to the publishing world.

How do you find an agent? Here are their recommendations:

Get a Referral

The best way to find an agent is to be referred by an existing client, particularly when it comes to nonfiction. Dara Kaye at Roos Yoon said that most of their new clients come from referrals. Good authors know other good authors. Someone referred to the agency gets their query letter looked at more closely than someone unknown to the agency. Other query letters go into the slush pile, to be reviewed by interns and junior agents. If you know someone, use that connection.

Build a Platform

What is a platform? It’s a term that’s used a lot in marketing. In short, it’s a built-in audience of people who are excited to read your work. It could be an avid social media following or an audience you’ve built by being the expert in a field. You can create a platform by publishing elsewhere. For nonfiction authors, this means getting articles published in newspapers and magazines. Fiction writers should also publish, even if it’s only on their own blog.

Find a Junior Agent

If you’re interested in being represented by the Daniel Smith Agency, don’t write to Daniel Smith. He’s the head of the agency and is busy working with existing clients. Instead, send your query letter to someone further down the org chart. Agency web sites often have biographies of their staff. Look for a junior agent, one new to the agency with few clients. Read their biography, discover what they’re interested in and write a query letter directed at them. Writer’s Digest also has a great list of new agents. New agents need great clients. Be one of them.

Bridget Matzie from Zachary Shuster Harmsworth summed up “Ask an Agent” with a helpful bit of advice: the publishing business is a business. While authors and agents may romanticize books, titles need to sell. If they don’t, then she doesn’t have a job. While you may be creating art, the publishing world is going to look at your book as another widget to market. Your job is to write books – the agent’s job is to sell them.

Writing the Dreaded Query Letter

Marked-up query letter for DRONE CITY.
Marked-up query letter for The Swamp.

Can you get a literary agent through a query letter? That was the question I had before attending “Writing the Dreaded Query Letter” at the Writer’s Center in Bethesda. Alan Orloff answered the question in the affirmative. Not only has he obtained representation solely by an email query, he showed us how in this Saturday afternoon class.

The first point he made was perhaps the most important – a query letter is a business letter. It’s not a philosophical treatise. It’s a short, concise email communication that’s designed to get an agent to read your writing sample. That’s it.

Like a good business letter, a query letter has four parts:

Salutation: Address a particular agent by name. You can find agents online through resources such as AgentQuery.

Hook/Description: The hook is a catchy sentence or two designed to catch a reader’s interest. For example, “It’s Jaws in space.” Follow that up with a paragraph describing the plot of the book – what happens and to whom.

Biography: Mention your writing credits and any relevant experience you have.

Close: Thank them for their time and include the first five pages from your manuscript. No need to ask for representation – that’s why you’re writing them.

It was a workshop so I also received feedback on the query letter for my upcoming novel The Swamp, from the class and from Orloff (see above). He mentioned that he spends weeks polishing his queries. You only have one chance to impress an agent so you have to make sure that your letter is perfect.

The small class closed with participants exchanging email addresses and Orloff sharing copies of his book, Diamonds for the Dead.

I took this class because I’m working on another novel – The Swamp. In this satire, a drone lands on the White House lawn, setting in motion a chain of events that leads to the end of the nation as we know it.

With my previous books Murder in Ocean Hall and Murder on U Street, I skipped over the “find an agent” step and self-published, thinking the publishing business was based upon referrals. Orloff showed that it was possible to find an agent through a professionally written query letter.