There’s a really interesting article in the New York Times on how Obama tapped the power of social networks to fuel his run for the presidency. Here’s the nut graph:
Like a lot of Web innovators, the Obama campaign did not invent anything completely new. Instead, by bolting together social networking applications under the banner of a movement, they created an unforeseen force to raise money, organize locally, fight smear campaigns and get out the vote that helped them topple the Clinton machine and then John McCain and the Republicans. (more…)